April Mobile of the Month: Hollywood Body Therapy
By: Ashley Charlton Griffin for The Mobile Spa Network
In any industry, marketing is a key step towards success. So, why would a Marketing Director for a mobile computer repair company make a move to mobile spa ownership? Because former Marketing Director Tasha Hardy, owner of Hollywood Body Therapy, has twelve years of massage therapy experience under her belt and saw a seamless transition from one industry to the next at an optimal time in her life.
Tasha Hardy, a Minneapolis, MN native, honed her massage skills at Sister Rosalind’s School of Massage and her entrepreneurial spirit developed Natural Body Therapy, a business focused on various massage modalities. Hardy says, “I took two years off [from] massage, ironically, because of a back injury,” and found her way into an opportunity with TrustMePC as the company’s Marketing Director. The mobile computer repair company, owned by John Feige, had developed a unique marketing structure for companies on the go. Hardy goes on to say, “When the recession hit and the company downsized, I suddenly realized that I could use the same marketing structure to start a mobile spa.”
The realization that owning a mobile spa was worthwhile came immediately when she received her first booking–a couples massage. “It took me ten minutes to organize sending out two therapists,” Hardy notes. “[It was] just some simple coordination. And I enjoy doing the marketing, so it’s fun all around.” In fact, the marketing is so fun for her because it’s all about communicating with clients and their friends. “I’ve really learned that most of my business comes from referrals. So I can go out, have fun and meet people and get business more often than sitting behind a desk trying to figure out social networking strategies.” Hardy doesn’t downplay the benefits of social networking, however, and believes that a combination of both face-to-face and Internet tactics are most effective. She will also be sharing a wealth of knowledge on her blog, which is projected to launch within the next month.
Hardy often accepts qualified therapist’s employment inquiries, but enjoys the positive dynamics of her current team. She even still finds time to volunteer with animal rescue efforts. And, as an added perk to WordPress Blog readers, Hollywood Body Therapy offers a $20 credit for first time one-hour massage sessions (original service value is $140.00). Seeking more than a one-hour massage session? Mention that you learned about Hardy’s company here, and a $35 credit is extended for your first 1.5 hour massage session (original service value $200.00)! To learn more about Tasha Hardy’s mobile spa, visit http://hollywoodbodytherapy.net or call 866-559-8242 and schedule your appointment today.
